Discussion Forum > The Future of the Newsletter

I'm getting reactions from as many people as possible about how they would like to see the newsletter in the future.

Obviously one of the main functions of the newsletter (from my point of view) is to advertise my own products, e.g. seminars, books and I've no intention of ceasing that.

The main question for me is whether new articles should continue to be posted in two different places, i.e. on the blog or on the newsletter.

The alternatives I can see at present are:

a. The newsletter has articles specially written for it which do not appear on the blog. In that way it would be something separate and distinct from the blog.

or

b. The newsletter repeats major articles which also appears on the blog. In that case it would be acting as a convenience for people who don't for whatever reason want to read the blog, but do want some input.

or

c. The newsletter merely draws readers' attention to what has been appearing on the blog. In this case it would be acting as an extension of the blog and as a way of reminding people to have a look at it.

What do you think?
January 7, 2008 | Registered CommenterMark Forster
B Please
January 7, 2008 | Unregistered CommenterHW
For me, it would be (c).
But, whatever!
January 7, 2008 | Unregistered CommenterEAM
b please.

The main benefit for having the e-newsletter is convenience.
January 7, 2008 | Unregistered CommenterMike Garth
I'd prefer c
January 7, 2008 | Unregistered CommenterSusan Kersley
C please
January 7, 2008 | Unregistered CommenterMiles
I prefer B

Thanks & Happy New Year!
January 7, 2008 | Unregistered CommenterKay
(B) gets my vote
January 7, 2008 | Unregistered CommenterJason V
I'm open to all, but if (c) I would come to blog more often,
It's possible though that others "wouldnt" follow-up links in an email..
Want to keep getting it anyways!
January 7, 2008 | Unregistered CommenterTom
I would prefer option B, as it would mean the articles find me, rather than vice versa. Thanks.
January 7, 2008 | Unregistered CommenterHelen Swallow
how about b and c?
links first for those who want to come to blog
January 7, 2008 | Unregistered CommenterTom
c gets my vote , incidentally may I take this opportunity of thanking you for all the pearls of wisdom during 07.
January 7, 2008 | Unregistered CommenterMichael Harrison
b. or c. - Happy New Year!
January 7, 2008 | Unregistered CommenterJohn
I'd be happy with b.
January 7, 2008 | Unregistered CommenterA swedish mom
B and/or C

And thanks again for sharing your work. :)
January 7, 2008 | Unregistered CommenterKCCC
b or c, whichever is easiest.
January 7, 2008 | Unregistered CommenterTony Phillips
I would prefer c. I love our articles but don't look at the blog unless i get an email. Headings would be perfect.
Thanks
January 7, 2008 | Unregistered CommenterJenny
I think B would work best.
You could also add some links at the end for additional topics or articles not included in the newsletter that might encourage people to go to the blog as well.
January 7, 2008 | Unregistered CommenterJulie
C please
January 7, 2008 | Unregistered Commenterdellison
Having a newsletter still seems to be the best way to get people to actually read the information.

Certainly to more 'clicks' that we have to do to get to the useful stuff, the less likely we are to read it.

Blogs are often generally less cleanly laid out too. Id' certainly appreciate the newsletter continuing.
January 7, 2008 | Unregistered CommenterRIchard Nugent
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